Rinpoche said it is:

"Best to have the whole letter available in any center which has or is creating holy objects (such as big statues, stupas) then the center can take out the quotes and put them around, and then also post up the whole piece, so that it is easy to read, so that people can know how important it is. These quotations from the Buddha are very important to inspire people."

Here are some excerpts from the letter:

"In just one second, it is so easy to collect merit because there are so many pictures of deities and buddhas; even in one photo there are many buddhas, such as the Guru Puja merit field or the thirty-five Buddhas, even in one picture there are so many merit fields. Each time you prostrate to them you collect that many causes of enlightenment, that many causes of liberation from samsara and, by the way, happiness of future lives. And not just one time – from each holy object, having prostrated with two palms together, because karma is expandable you enjoy the resultant happiness of deva or human rebirths and much more happiness for so many eons, not only for a hundred lifetimes but for thousands of eons.

Even though I try as much as possible to do this whenever I see holy objects, sometimes it is not easy to remember every time I enter the room unless I make a really strong determination in the morning.

From the “Sutra of the Exalted Compassionate-Eye Looking One”:

If even for 10 million eons one explains the admiration (benefits) Of any human being who circumambulates this stupa of the savior of the world; One is unable to finish explaining them.

So here you can understand how easy it is to collect the most extensive merit; you just need to open your eyes, if you are intelligent and know how to do it. In monasteries, nunneries, temples or centers it is important to have many holy objects, many statues, stupas, tsa.tsas and pictures, as many as possible. Also in your own house, in your meditation room, even outside, in the countryside, anywhere in the world, particularly in public places like roads so that many people can see the holy objects, you can actually build a big statue or stupa, or carve mantras on stone or wood.

Even if you teach Dharma to sentient beings, not everyone comes to listen; some are not interested, some are children and some are old people and so cannot come. If you make holy objects, not only inside but especially outside in public places then everyone can see, believers and non-believers, everybody gets so much benefit as Buddha explained in the quotations above. Because of the power of the holy object it doesn’t require deep devotion or faith to gain all these benefits.

…. the statue is a manifestation of the Buddha. Even if you meet the actual Buddha, do prostrations or make offerings, the merit and result are not greater than circumambulating, prostrating, making offerings or offering service to a holy representation of Buddha. This is very exciting. The best way you can use and enjoy your life is by supporting the building of holy objects."

This article is taken from the Foundation for the Preservation of the Mahayana Tradition (FPMT).